ITV : X Factor case study
ITV Launched 1955, oldest commercial network in UK Established in 1932 to provide competition to the BBC Commercial Television Commercial stations have an aim of providing popular shows which attract a large audience; resulting in higher prices when adverts are being sold. All commercial terrestrial stations are funded by advertising Case study: X Factor Textual analysis Cinematography (shots, angles, movement): Close ups of singer and judges highlights importance Close ups of audience to emphasis their reaction Long shots of her outfit links in with fashion conscious of target audience (uses and gratifications theory) Tracking shots Editing: Transitions; fades- show passing of time. Pace; Introduction(longer shots, tells story), talking to camera, audition (fastest pace, lots of cute and short duration of shots) Mise-en scene Colour palette - dark, blues, purples. Dark from the singers perspective, emphasises emot...